How a former Nike errand boy earned thirty million euros in one fell swoop from the transfer of Cristiano Ronaldo

At the beginning of this century, Ricardo ‘Ricky’ Regufe (43) was still a young starting marketer at Nike, but because of his many years of friendship with Cristiano Ronaldo and his split with manager Jorge Mendes, he is suddenly the broker who has signed the biggest sports deal ever. negotiated. Story of how a stranger to the general public became thirty million richer in one fell swoop.